Keng-Ming Liu is the founder and Chief Creative Officer of Bito, a leading motion-design and creative company in Asia. He integrates the full-spectrum of design in every aspect of moving experience through film, animation, design, and technology. His most recent works include the creative direction for Taiwan Lantern Festival, 2017 Universiade, 2021 Taipei Golden Horse Film Festival to the Taiwan Pavilion at London Design Biennale. Over the past 16 years, Liu has worked with brands big and small from all over the world in all mediums. His clients include Disney, Apple, BMW, Facebook, HTC and Freitag. Currently, he is focusing on the “design feeling” philosophy to explore innovative storytelling, creating uniquely moving experiences in content, environment, and the motion branding system.