Natalia Benincasa is the Chief Creative Officer for Latin America at Edelman, since 2022. Passionate about work, creativity and communication, she has been working in advertising for many years and was part of some of the most renowned agencies and teams in the industry. With them, she was awarded at the mains local and international festivals. She recognizes the Innovation Grand Prix won at Cannes 2021 with Degree Inc., as her greatest achievement with a global team, as Chief Creative Officer. Under her creative leadership, Wunderman Thompson Argentina was named Local Agency of the Year at Cannes Lions ranking 2021, Regional Agency of the Year at LIA ranking 2021; New York Festival, Gerety Awards and Creativepool Latin America Agency of the Year 2022, The One Show top 5 agencies the same year. In 2021, Natalia was the Creative of the Year at the Jerry Goldenberg’s awards, in Argentina, her native country.