Arnon has 15 years of experience in the advertising industry, having worked as a copywriter and creative director at top agencies such as Ogilvy, BBDO, and McCann Erickson. After years in agencies, Arnon joined forces with his extremely talented wife Lior to form “Creative Couple”, creating ground-breaking work for a variety of national and international clients. Though breaking up the team was hard to do, Arnon couldn’t resist the offer to join Meta as a Creative Strategist for gaming clients as it combines 2 of his greatest passions - creative and gaming. (His wife is still freelancing. Just saying). At Meta, Arnon has the privilege of working side-by-side with top gaming companies, leading them to produce game-changing creative work that doesn't just perform, but also stands out and innovates. Arnon takes pride in creating noticeable and award-winning work for numerous clients in the course of his career, such as Unilever, Volvo, Opel, Mondelez, Sodastream, Playtika, Plarium, Facebook, Google and more.