Award:
2023 Branded Entertainment Gold Pencil

Agency:
FCB / New York + AB InBev / Michelob ULTRA

Client:
AB InBev / Michelob ULTRA

Title:
McEnroe vs McEnroe

Category:
Experiential / In-Person Events

Annual ID:
OS23_BE007G

Award:
2023 Interactive, Online & Mobile Gold Pencil

Agency:
FCB / New York + AB InBev / Michelob ULTRA

Client:
AB InBev / Michelob ULTRA

Title:
McEnroe vs McEnroe

Category:
Digital Installations / Interactive & Immersive

Annual ID:
OS23_IN007G

Award:
2023 Creative Use of Data Gold Pencil

Agency:
FCB / New York + AB InBev / Michelob ULTRA

Client:
AB InBev / Michelob ULTRA

Title:
McEnroe vs McEnroe

Category:
Use of Technology

Annual ID:
OS23_CU004G

Award:
2023 Interactive, Online & Mobile Gold Pencil

Agency:
FCB / New York + AB InBev / Michelob ULTRA

Client:
AB InBev / Michelob ULTRA

Title:
McEnroe vs McEnroe

Category:
Augmented, Virtual & Mixed Reality (AR, VR, MR)

Annual ID:
OS23_IN006G

Award:
2023 Experiential & Immersive Gold Pencil

Agency:
FCB / New York + AB InBev / Michelob ULTRA

Client:
AB InBev / Michelob ULTRA

Title:
McEnroe vs McEnroe

Category:
Craft / Use of Technology

Annual ID:
OS23_EX010G

Award:
2023 Integrated Gold Pencil

Agency:
FCB / New York + AB InBev / Michelob ULTRA

Client:
AB InBev / Michelob ULTRA

Title:
McEnroe vs McEnroe

Category:
Craft / Use of Technology

Annual ID:
OS23_IG008G

Award:
2023 Branded Entertainment Gold Pencil

Agency:
FCB / New York + AB InBev / Michelob ULTRA

Client:
AB InBev / Michelob ULTRA

Title:
McEnroe vs McEnroe

Category:
Innovation & Transformation / Innovation in Branded Entertainment

Annual ID:
OS23_BE013G

Award:
2023 Branded Entertainment Gold Pencil

Agency:
FCB / New York + AB InBev / Michelob ULTRA

Client:
AB InBev / Michelob ULTRA

Title:
McEnroe vs McEnroe

Category:
Craft / Use of Technology

Annual ID:
OS23_BE010G

Award:
2023 Out of Home Gold Pencil

Agency:
FCB / New York + AB InBev / Michelob ULTRA

Client:
AB InBev / Michelob ULTRA

Title:
McEnroe vs McEnroe

Category:
Craft / Use of Technology

Annual ID:
OS23_OH012G

Award:
2023 Creative Use of Data Gold Pencil

Agency:
FCB / New York + AB InBev / Michelob ULTRA

Client:
AB InBev / Michelob ULTRA

Title:
McEnroe vs McEnroe

Category:
Innovation & Transformation / Innovation in Data

Annual ID:
OS23_CU005G

Award:
2023 Experiential & Immersive Silver Pencil

Agency:
FCB / New York + AB InBev / Michelob ULTRA

Client:
AB InBev / Michelob ULTRA

Title:
McEnroe vs McEnroe

Category:
Events / Hybrid

Annual ID:
OS23_EX014S

Award:
2023 Creative Use of Data Silver Pencil

Agency:
FCB / New York + AB InBev / Michelob ULTRA

Client:
AB InBev / Michelob ULTRA

Title:
McEnroe vs McEnroe

Category:
Experiential & Immersive

Annual ID:
OS23_CU007S