The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Rankings
18299
Client
Title
Category
Award
Points
Data Tienda
Agency: DDB MEXICO SA DE CV / Mexico D.F. Client: Gahr WeCapital Category: Best of Creative Use of Data
Points: 90.00
Data Tienda
Agency: DDB MEXICO SA DE CV / Mexico D.F. Client: Gahr WeCapital Category: Use of Technology
Points: 45.00
McEnroe vs McEnroe
Agency: FCB / New York Client: AB InBev / Michelob ULTRA Category: Use of Technology
Points: 45.00
The Black Elevation Map
Agency: Performance Art / Toronto Client: Black & Abroad Category: Data Visualization / Dynamic / Responsive
Points: 45.00
Backup Ukraine
Agency: VIRTUE / Copenhagen Client: Polycam + Unesco + Blue Shield Category: Use of Technology
Points: 45.00
Project Convey
Agency: 180LA / Los Angeles Client: Cox Communications Category: Innovation & Transformation / Innovation in Data
Points: 21.00
How to Stop Sweden
Agency: ABBY.WORLD / Stockholm Client: ADIDAS Category: Storytelling
Points: 9.00
The Eye Tracker
Agency: De La Cruz/Ogilvy / Guaynabo Client: Supermax Online Category: Real-Time Data
Points: 9.00
Ketchup to the rescue
Agency: Ogilvy Germany Client: Curtice Brothers GmbH Category: Social Media
Points: 9.00
Dot Go
Agency: SERVICEPLAN GERMANY / Munich Client: Dot Incorporation Category: Use of Technology
Points: 9.00
The Mindsets Paper
Agency: FCB / Toronto Client: Canadian Down Syndrome Society Category: Storytelling
Points: 3.00
Black Characters
Agency: FCB Brasil / São Paulo Client: Raça Magazine Category: Social Media
Points: 3.00
Airtel 175 Replayed
Agency: Leo Burnett India / Mumbai Client: Airtel Category: Storytelling
Points: 3.00
Airtel 175 Replayed
Agency: Leo Burnett India / Mumbai Client: Airtel Category: Experiential & Immersive
Points: 3.00
The Living Portrait of NYC
Agency: Ogilvy / New York Client: Citizens Bank Category: Experiential & Immersive
Points: 3.00
The 36
Agency: Ogilvy Spain / Madrid Client: DIRECCIÓN GENERAL DE TRÁFICO Category: Storytelling
Points: 3.00
HetzJaeger. Antifascist Algorithms.
Agency: Philipp und Keuntje / Hamburg Client: Laut gegen Nazis Category: Targeting
Points: 3.00
Freedom Grams
Agency: SERVICEPLAN GERMANY / Munich Client: AROYA Category: Storytelling
Points: 3.00
Are You Press Worthy?
Agency: TBWA\Chiat\Day NY / New York Client: Columbia Journalism Review Category: Data Visualization / Dynamic / Responsive
Points: 3.00
Fertility Finder
Agency: VMLY&R / New York Client: Baby Quest Foundation Category: Innovation & Transformation / Innovation in Data
Points: 3.00
Anti High-jack Ads
Agency: VMLY&R South Africa / Johannesburg Client: Vodacom Category: Innovation & Transformation / Innovation in Data
Points: 3.00
Speaking In Color
Agency: Wunderman Thompson / Minneapolis Client: Sherwin-Williams Coil Coatings Category: Use of Technology
Points: 3.00
Client:
Gahr WeCapital
Title:
Data Tienda
Category:
Best of Creative Use of Data
Award:
2023 Creative Use of Data Best of Discipline Pencil
Points:
90.00
Client:
Gahr WeCapital
Title:
Data Tienda
Category:
Use of Technology
Award:
2023 Creative Use of Data Gold Pencil
Points:
45.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Use of Technology
Award:
2023 Creative Use of Data Gold Pencil
Points:
45.00
Client:
Black & Abroad
Title:
The Black Elevation Map
Category:
Data Visualization / Dynamic / Responsive
Award:
2023 Creative Use of Data Gold Pencil
Points:
45.00
Client:
Polycam + Unesco + Blue Shield
Title:
Backup Ukraine
Category:
Use of Technology
Award:
2023 Creative Use of Data Gold Pencil
Points:
45.00
Client:
Cox Communications
Title:
Project Convey
Category:
Innovation & Transformation / Innovation in Data
Award:
2023 Creative Use of Data Silver Pencil
Points:
21.00
Client:
ADIDAS
Title:
How to Stop Sweden
Category:
Storytelling
Award:
2023 Creative Use of Data Bronze Pencil
Points:
9.00
Client:
Supermax Online
Title:
The Eye Tracker
Category:
Real-Time Data
Award:
2023 Creative Use of Data Bronze Pencil
Points:
9.00
Client:
Spotify
Title:
#ListenToYourFans
Category:
Targeting
Award:
2023 Creative Use of Data Bronze Pencil
Points:
9.00
Client:
Curtice Brothers GmbH
Title:
Ketchup to the rescue
Category:
Social Media
Award:
2023 Creative Use of Data Bronze Pencil
Points:
9.00
Client:
Dot Incorporation
Title:
Dot Go
Category:
Use of Technology
Award:
2023 Creative Use of Data Bronze Pencil
Points:
9.00
Client:
Pedigree
Title:
Rescue Doodles
Category:
Use of Technology
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
Google
Title:
Trending Billboards
Category:
Storytelling
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
Samsung
Title:
Quest for Dyslexia
Category:
Targeting
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
Skittles
Title:
Apologize the Rainbow
Category:
Targeting
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
Canadian Down Syndrome Society
Title:
The Mindsets Paper
Category:
Storytelling
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
Raça Magazine
Title:
Black Characters
Category:
Social Media
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
Airtel
Title:
Airtel 175 Replayed
Category:
Storytelling
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
Airtel
Title:
Airtel 175 Replayed
Category:
Experiential & Immersive
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
Citizens Bank
Title:
The Living Portrait of NYC
Category:
Experiential & Immersive
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
DIRECCIÓN GENERAL DE TRÁFICO
Title:
The 36
Category:
Storytelling
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
Dove
Title:
Toxic Influence
Category:
Storytelling
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
Laut gegen Nazis
Title:
HetzJaeger. Antifascist Algorithms.
Category:
Targeting
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
Bancolombia
Title:
Th Gaming Profile
Category:
Targeting
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
AROYA
Title:
Freedom Grams
Category:
Storytelling
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
Human Rights Foundation
Title:
Forced Labor Plug-in
Category:
Targeting
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
Columbia Journalism Review
Title:
Are You Press Worthy?
Category:
Data Visualization / Dynamic / Responsive
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
Baby Quest Foundation
Title:
Fertility Finder
Category:
Innovation & Transformation / Innovation in Data
Award:
2023 Creative Use of Data Merit Award
Points:
3.00
Client:
Vodacom
Title:
Anti High-jack Ads
Category:
Innovation & Transformation / Innovation in Data
Award:
2023 Creative Use of Data Merit Award
Points:
3.00